Anna Patton
Founder, Root + Rise People Strategy
HR + Talent Strategist for Startups
Passionate about building people-first foundations that drive meaningful growth.
About Me
Anna Patton is the founder of Root + Rise People Strategy, a consulting firm dedicated to helping startups build strong people foundations and scale with intention. Her career began in a recruitment agency working with fast-growing Silicon Valley startups, where she developed a deep understanding of what early-stage companies need to hire and grow effectively from the ground up.
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With over nine years of experience in HR, talent acquisition, and people operations—especially within dynamic, early-stage environments—Anna brings a rare blend of strategic clarity, operational expertise, and people-first leadership.
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Before launching Root + Rise, she served as Head of Talent and Employee Experience at a Seattle-based digital marketing agency, where she built HR systems from scratch—leading full-cycle recruiting, implementing onboarding frameworks, and driving employee engagement across a rapidly scaling team. She has a proven track record of creating scalable processes that balance culture, compliance, and business needs.
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Anna holds a master’s degree in HR Data Analytics and Management from American University, where she focused on applying data and intercultural communication to modern workforce challenges. Her approach blends empathy with analytics, helping startups design inclusive, outcome-driven HR and talent strategies that support long-term growth.
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At Root + Rise, Anna partners directly with founders and early-stage teams to deliver strategic people solutions—from hiring roadmaps and onboarding systems to performance infrastructure and culture design. Her mission is simple: to help startups grow from strong roots—empowering people, teams, and purpose along the way.
Get to Know Our Process
1. Discovery & Strategy Session
We start with a deep dive into your current team, systems, and challenges. This helps us understand where you are today—and where you want to grow.
2. Custom Roadmap Development
Based on your needs, we create a detailed people strategy roadmap that outlines priorities, timelines, and scalable solutions across hiring, systems, compliance, and culture.
3. Execution & Partnership
Whether you need hands-on implementation or strategic advisory support, we help bring your roadmap to life—through process design, tool setup, documentation, training, or team enablement.
4. Ongoing Support (Optional)
Need a fractional HR leader? We can stay on as an embedded partner to manage operations, fine-tune processes, or support scaling through growth phases and change.